MOTORS.CO.UK

30 SEC AD

10 SEC AD

TV Commercial

Hamyard was commissioned to design and direct two animated TV commercials for the rebranded secondhand car search site, Motors.co.uk. Animated in Flash and then composited in After Effects, the ad was based around the concept of elimination; showing how potential buyers can quickly and easily filter their search to find the car they need. After also winning the pitch to create the music, we were able to have a hands on role in enhancing the charm of these ads by building the track and sound design tightly around the visuals as they developed.

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Credits

Client:

A&N Media

Design and Direction:

Hamyard

Music and Sound Design:

Hamyard

Assistant animators:

Chi Chow